Evaluation- Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

Here is a video of our evaluation as a group discussion talking about what we feel we have learnt as a group in our final media product in comparison to our preliminary task. 

My role when talking about the evaluation and answering the question was about music and how it was different to our preliminary task. I spoke about how we decided to use music in our film opening in comparison to our preliminary task and how we researched the importance and impact which music has on audiences and how effective choosing a appropriate type of music was to be best suited for our genre being 'Romance'.

Evaluation- What have you learnt about technologies from the process of constructing this product?

This is a video answering the question ' What have you learnt about technologies from the process of constructing this product'?  We decided to use a directors cut as a form of evaluation as we were able to talk over our film opening and say exactly what when it happens on our media product.
Everyone in our group including me had an input in what we wanted to each say about how we feel what technologies we have personally learnt when making our film opening, therefore i decided to talk about the typography at the beginning of our film opening and spoke about what text we used and what font and how we changed the motion of the text and how the text differentiated towards the end.

Evaluation- Who would be the audience of your media product/ How did you attract/address your audience?

Who would be the audience for your media product?

                                                              

I think that our main audience for our film opening would be teenagers/ young adults in the age bracket of 15- 24 year olds. I think that this is the most appropriate audience for our media product to be aimed at especially due to the themes which are apparent such as the relationship between Phoebe and Dan which are present.

Generally speaking, the age bracket 15-24 Romantic movies are watched by teenagers, young adults in this bracket. Also looking back on secondary research in planning and ideas of our film opening we thought carefully about who the audience might be for our media product of a film opening and then decided after much research on 15-24 year olds as data from research show that people in that age bracket were the most amount of people which viewed ‘romantic movies’ rather than older people and who also might not have been able to relate to the film opening. Younger people, who were our target audience would be able to relate in some way due to the storyline being a relationship between a young boy who is at university and a young stereotypical teenage girl.

Our audience would not be of a global range, due to the distribution of our film opening however more of a localised range due to the plot line being ‘a relationship’ yes it is a very global market however we wanted to aim our film opening at as many people as possible especially our target audience but in more of a ‘niche market sense’ rather globally, considering that our film opening is independent.


 How did you attract/address your audience?

I think the best way to attract our audience of teenagers in the age bracket of 15-24 year olds would be to advertise our media product online, such as on Facebook, Twitter and on  Youtube. I think this is the best way in order to attract the target audience because due to research into how teenagers find out about movies is through the internet and the vast majority of teenagers are the primary consumers of social media and the internet in the modern age.

Evaluation- What kind of media institution might distribute your media product and why?

Below is the link of the Prezi which i created in answer to the following question:

What kind of media institution might distribute your media product and why?

http://prezi.com/1ccquw_ox9au/?utm_campaign=share&utm_medium=copy

Evaluation- How does your media product represent social groups?

Evaluation- How does your media product represent social groups?

Throughout our film opening social groups are very much evident. For example, a social group is present from the begin of the opening with a stereotypical young teenager representative of the clothing which she is wearing which was an oversized jumper with grey jeans. The girl judging by her clothing is seen to fall into the teenage social group. In comparison with the stereotypical young boy when present in his room is wearing a casual black t-tshirt  with jeans this is representative of this social group and how he is almost adolescent.

 Ideally we wanted to create this image and social group judging by the clothes because judging also by our target audience which is the age bracket of 15-24 year olds we thought the correct clothing would be most appropriate to further represent the social group as overall the main target audience of our film opening is targeted at the age bracket of 15- 24 year olds.

Evaluation- In what ways does your media product use, develop or challenge forms and conventions of real media products?

In order to present the ways which we used, developed and challenged forms and conventions of real media products i used Prezi. Below is a link of the Prezi which answers this question. By clicking on the link bellow it will take you to a prezi answering a evaluation question as a presentation.

In what ways does your media product use, develop or challenge forms and conventions of real media products?


Below is also screenshots from the Prezi.

2016- G321- Final cut of 'Distance'- Fair Oaks Productions

Editing Journal- Day 3

Today we inserted the opening titles along with the actors names. We did this by researching how to add titles in from google as we did not remember how to add the titles in. After finding out how to add them in we added two black screens at the begin with 'white' typing which the first screen contained "a film by" and the second black screen "A fair oaks production" which was our production name.

As  you can see from the image above that we typed what we wanted in the text-box. Then changed the font and size with the drop down boxes below the text-box. In order for the opening titles to be effective as a group we decided that we wanted to leave a couple of gaps between each letter when typing as our film was called "distance" we thought that this would be effective considering the title of our film.

We then inserted a normal text over the top of our piece but this time not with a black screen it was embedded into our piece. We used white text and this included placing our names at the beginning and then the actors names above where they appear on the screen. Again we left gaps in between each letter of our names and the actors for effect. We placed each text above our film where we thought it was most suitable.

We then received feedback from the head of our department and she told us the piece would work better if the diegetic sounds at the beginning were inserted back in because in her opinion it lacked a sense of reality e,g the door opening sound should be inserted back in to show a sense of reality. As a result of this we edited the audio levels to ensure they fit together with the music and didn't overshadow each other.

Another form of feedback which we received was that we should speed up the opening titles at the beginning. Therefore we took this feedback on board and sped up the beginning of the opening titles and then found that it was more effective and much better.

When coming to the final stage of our editing process we as a group decided what we personally thought needed improving and decided that the music needed an appropriate ending therefore we had to cut it in a place which was most suited the ending of our film opening and when we played this back indeed it did sound much more effective and overall a better ending.

We then rendered the entire piece and submitted it for a first round of evaluation.

This image above is a final image of what our editing time line looks like.

This is an image of what the main software which we used to do our editing was.

Editing Journal- Day 2

Continuing  our editing process, as a group we researched Copyright free music( royalty free music) which we could use as a song over our piece. 

It was important that the music which we found suited our piece and when it is inserted into our time line and played in our film opening that the music worked well and didn't spoilt the overall idea of the film opening.

 We needed the music to be as effective as possible so that it wasn't ruining either the dialogue or it simply just didn't match what we were trying to get across to the audience. 

Eventually after listening to many copyright free songs on the Internet we came across this one song which we thought would fit our piece perfectly as it wasn't too sad or too happy but was simply in the middle of the two and we thought we would finalise our decision and try playing it over the top of our piece without putting it into our time line. 

As a group we decided on the music and then inserted it into our time line on final cut pro.

http://www.bensound.com/royalty-free-music/3    = this is a link to the website which we got the music from.

This is a screenshot from the website.

This is a screen shot of the music which we chose.

We then inserted the song after downloading it onto our time line in "final cut pro". We then had to render this song otherwise it would not have sounded good.

We then had to cut the music in order to stop it overshadowing the phone call. We did this by cutting the music in certain places when the phone call began and also by just lowering the sound of the music slightly so that you could still hear the music but very faintly. We thought this was important as we did not want the music affecting the phone call especially with dialogue but still wanted the music faintly in the background of the phone call as we wanted to sustain the continuity of the music throughout our film opening.

To do this we had to click on the sound in the specific place.

And then lower the sound with the bar at the top of the image below so that the music could still be heard over the phone call (dialogue).